Hilsha / Ilish / Saboor
1X10KG
Description
The King of Fish. A Taste of Tradition.
Hilsa (Tenualosa ilisha) is one of the world’s most celebrated fish, prized for its rich natural oils, buttery texture, and distinctive flavour.
In Bangladesh and West Bengal, Hilsa—known as Ilish—is more than food. It is a symbol of culture, celebration, prosperity, and family tradition, enjoyed in iconic dishes such as Shorshe Ilish and Ilish Bhapa.
Across Iraq, Kuwait, and the Arabian Gulf, the same legendary fish is known as Saboor / Suboor (صبور), traditionally seasoned with aromatic spices, tamarind, garlic, herbs, and slow-grilled for a rich and unforgettable taste.
Like salmon, Hilsa migrates between the sea and freshwater rivers, contributing to its naturally rich, oily flesh and signature tenderness.
One legendary fish. Different cultures. Generations of tradition.
Hilsa • Ilish • صبور
Rich in flavour. Deep in culture. Truly unforgettable.










